HomeЛюди и блогиRelated VideosMore From: Dan Lok

4 Types of Customers and How to Sell to Them - How To Sell High-Ticket Products & Services Ep. 5

12613 ratings | 701749 views
Identified what kinds of customers you are selling to. Watch the whole series here: https://www.youtube.com/playlist?list=PLEmTTOfet46PlgDZSSo-gxM8ahZ9RtNQE Watch this video until the end to discover the buying criteria for each type of clients. ★☆★BONUS FOR A LIMITED TIME★☆★ You can download Dan Lok's best-selling book F.U. Money for FREE: http://customertypes.danlok.link ★☆★ SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ★☆★ https://www.youtube.com/user/vanentrepreneurgroup?sub_confirmation=1 Dan Lok, a.k.a. The King of High-Ticket Sales, is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space. Dan is the creator of High-Ticket Millions Methodology™, the world's most advanced system for getting high-end clients and commanding high fees with no resistance. Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures. Not only he is a two times Tedx opening speaker, he's also an international best-selling author of over 12 books and the host of Shoulders of Titans show. Dan's availability is extremely limited. As such, he's very selective and he is not cheap. But if you think you or your brand might benefit from one-on-one interaction with Dan, visit http://danlok.com ★☆★ WANT TO OWN DAN'S BOOKS? ★☆★ http://www.amazon.com/Dan-Lok/e/B002BLXW1K ★☆★ NEED SOLID ADVICE? ★☆★ Request a call with Dan: https://clarity.fm/danlok ★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★ Blog: http://www.danlok.com/blog/ Podcast: http://www.shouldersoftitans.com/ Facebook: https://www.facebook.com/danlokfan/ Twitter: https://twitter.com/danthemanlok Instagram: https://www.instagram.com/danlok/ YouTube: https://www.youtube.com/user/vanentrepreneurgroup Linkedin: https://www.linkedin.com/in/danlok Meetup: http://www.meetup.com/Vancouver-Entrepreneurs-Group-Business-Network/ Amazon: http://www.amazon.com/Dan-Lok/e/B002BLXW1K Keywords: big ticket sales, high ticket sales, high ticket selling, charge more money, increase prices, dan lok, preimum prices, luxury marketing expert, luxury selling, luxury sales, mastermind group, high level mastermind, high end clients, high end marketing, affluent clients, selling to affluent, affluent chinese, marketing to affluent, consultant, coach, consulting, coaching, speaking, speaker, lead generation, generate leads, professional services, coaching group, done for you service, high ticket sales funnel, closing sales, event marketing This video is about: 4 Types of Customers and How to Sell to Them - How To Sell High-Ticket Products & Services Ep. 5 https://youtu.be/F2uj9eApGXI https://youtu.be/F2uj9eApGXI
Html code for embedding videos on your blog
Text Comments (463)
Pang Yong Ting (3 hours ago)
Are there any ways that we identify the types of customers before we even sell it to them or that we can notice like the more prominent features in the first few minutes of the closing?
jiewenn chin (2 days ago)
can you define the difficult customers in a greater way of explanation, and there should be a way to serve the difficult customers? Some customers they haven know what they are going to buy, they have no idea of what they want to buy, and they don't feel comfortable if u push selling. But there is still a way to serve them nicely and unlock them psychologically.
JustBite Martin (4 days ago)
How to identify what kind of customers you are dealing with?
JustBite Martin (4 days ago)
Robert kiyosaki/dan look My two idol in financial adviser/speaker world!!!!
So u wanna sell drugs.............
Hussain Gillani (9 days ago)
How do you segregate one particular client within these 4 categories ?
Jay Naker (12 days ago)
If any of them can sell it to you Dan, then that guy is the real salesman.
Lee Christofferson (12 days ago)
I've been a self employed carpenter over 20 years. I sell every job. I never thought to put a customer in their "box" . I WiLL from now on ! Thanx Dan
cetar bahana (12 days ago)
Type buyer. 1. Cheap hunter. 2. Difficult customer. Negative thinking customer. 3. Sophisticated consumer. Very demanding 4. Affluent customer. Buy base on feeling.
Lonnie Sands (17 days ago)
Dan Lok has some great advise, but how can I trust someone that buys cheap toilet paper? 😂
Justinas Beinorius (17 days ago)
I like this video not necessarily, because I agree with this type of categorization of clients, but I'm very much on the side of differentiation (in general). I believe it's important for people to differentiate things. It makes us more human than non-human. Thanks for video,
Home of Delight (22 days ago)
Thank you.
Amelia Pc (24 days ago)
About entertainment industry. Almost all consumers are cheapskates, they think an entertainment product doesn't bring them any value in their lives. (I mean the final consumer, those who buy the thing.).They buy the product like it was a toilet paper worth. So, how can we raise the profit (or have any) even with the consumer not seeing any value on that? Should we sell more with a crappier quality and low prices? Or should we find an "elite niche"? I'm curious what Dan Lok would think about a WELL-KNOWN concept spread in the entertainment industry. EVERY single meeting, talking or classes, EVERYBODY (CEO, publishers, creators, etc) in industry says that: "If you want to make money, you need to be in another industry". For Dan, is it true? He agree with that?
Caleb Choo (25 days ago)
That's me sophisticated customer all the time.
Karim Abdeldayem (25 days ago)
That's a great video. Hats off Sir! I would like to say that sometimes depending on the service/product you provide, you are forced to buy to cheap customer (as you mentioned in the toilet paper case), in these cases you are cornered only to the cheap customer, am i right ?
romel ilan (26 days ago)
Thank you for sharing the knowledge :)
Just Sharing (26 days ago)
Dan is a really good mentor he not only educates but makes you practice your thinking.
Bruna Souza (26 days ago)
ual! Its a very simple and so complicated ! How is this? Is magic of the brain !
leo jamila (29 days ago)
Antonio Naturile (1 month ago)
Don luk inspiration to the world thank keep up the good work like your video your straight out and blunt
Ah Greatman (1 month ago)
Thank you so much!! 🙏
Michelle Monro (1 month ago)
Not gold my dear friend, this is a treasure!! Dan you are amazing 😉
Michelle Monro (1 month ago)
Not gold my dear friend, this is a treasure!! Dan you are amazing 😉
SuppaaHit niga (1 month ago)
I N D I A 40% cheap 15 - 20% Diffi-cult 10% sophisticated 30 - 35% Affluent
Med El Marsaoui (1 month ago)
The question here Mr Dan is: How can I get that ability to recognize which kind of Customer I am facing each time I met a new One?
Muzzammil Hussain (1 month ago)
Oh i love it the way you teach!!
Fatima Alamoudi (1 month ago)
This is truly GOLD .. however, Im really interested to know more about " we unknowingly structure our marketing to attract cheap and difficult" Im really curious would you please tell us more , or is there a video on that topic already 🌹 Thank you ..
Jack Thesh (1 month ago)
There is an another type who buys a product when his neighbours/friend buy those product.
James Coone (1 month ago)
Oh man I've made selling mistakes selling a deal to affluent customers to gain trust, I always kicked myself now I'm kicking myself harder.
Shivani Sharma (1 month ago)
Pls make a video how to handle reviews
Brian Samphs (1 month ago)
Dan makes a comment about how companies unconsciously market to the cheap and difficult customers, but never explains how they do that? Can anyone point me to any videos or articles about this topic?
Charles Stevenson (18 days ago)
If you consider the direct marketing of mainstream car manufacturers, compared to the less direct style used by many / most upmarket brands, that'd be one comparison. One is very features & benefits, price & cost laden, whereas the other is very much more subtle & less detailed. The second has a stronger albeit more subtle emotional component.
LordsOfSkulls (1 month ago)
i go with Difficult. Client cause once you win them over, and make their life better, you got a client for life. Easiest type of client to win over for life. The feeling client is easier to sell if you pick off the feelings, and might higher up selling but, they might return product. Cause on Feeling after 1-2 week they weren't feeling it anymore. (so expect a return with those client. Sophisticated are a pain for big purchases, because they keep asking for more time and need to think about it more and more. Cheap Client, grabs whatever is lowest price, doesnt matter what quality, all he cares about is that its cheap, you gotta show them the value, and appeal to their personality/needs in life. (one thing to point out to cheap client is, piece of crap even though its cheap, its still piece of crap) Honestly dont mind working with any type of client, client is a client... in the end doesnt matter, its to show them benefit of your relationship, because money is money at end of the day. it DOESNT MATTER.
dee. M (1 month ago)
5th one ...I just wanna buy it...like you did buying that car
Mozey X (1 month ago)
Well I see rich ones make fun of people who buy cheap but lets be honest, not everyone can simply afford and if they buy from you cheap, Its because they have a need of that product, not becuase they want. So better on cheap people earn, give them willing cheap product and earn more then rich one, who willing buy from you once or twice in year. For example you get from rich 10k a year while you can get 80k from poor and key is that they are simply more people. And to be honest they togheter are the ones who spend more money. Its becuase many people are poor ( Not talking about Americans, they are just lazy)
Nelson Aligwo (1 month ago)
How do you strike the balance of selling to the right side but also selling at a reasonable price?
Aravinth .b.v (1 month ago)
Hey Dan, Pls do a video on how to stick ourselves in the environment where sophisticated and affluent customers exists... Thank u...
dsauce223 (1 month ago)
Dan, I don't know if you ever read these comments, but I have become a huge fan of yours. I am located in Massachusetts, and I'm seeking employment. I currently work for myself. I have an extensive sales background. Do you own any companies here sir?...
Oriel Pick (2 months ago)
1 cheqp custo;ers. they dont qppreciat your offer or service they only want to pay as less as possible 2 difficult costumer . they behave unhappy they only demand they arent sure what they want 3 safisticated customers . they know what they want they have money the ;ore you explain they better they trust esspecially if you tell him something new 4 fluent customer . based on felling NEVER MAKE TO THEM OFFERE they will think there is a probleme GAAVA THANKS DAN LOK
Snow Guardian (2 months ago)
Thank you Dan for educating me for free👍😊
César (2 months ago)
What about selling B2B products or services? Afluent Owners buy based on feelings? Or are most business owners sophisticated as I think? Greetings from Mexico
GetsomeUSMC843 (2 months ago)
What’s up with his hair?
Ramesh P (2 months ago)
This is the best ever channel watched on YouTube.. and for free. I can't believe this. I really have to promote this stuff. -- Dnt sell to Poor 'Taken' and Donate to them 'Understood' !!!
Dalila Jones (2 months ago)
I know your a millionaire, but do you want to make millions more? I need your skills. Help me take over the Perth building industry and the way we build. You can email me at [email protected] would love to discuss my business proposal and strategy with you and see what you think. Help me change the way we currently build. And help me build this company to take over the biggest Australian building company’s.
golden castle (2 months ago)
can you do video on MLM?
Dan Lok (2 months ago)
Here: https://www.youtube.com/watch?v=BNV1OgzHpEk
Lim EY (2 months ago)
he looks quite like Kim Jong Un & Lang Lang. Speaks a little like Lang Lang too.
RoPing (2 months ago)
Stunner and Amicable!
dkmtr (2 months ago)
“Can you give me a discount I’ve been shopping here for years”
Nailah Orr (2 months ago)
Wow Dan! Epiphany moments! This is a key learning for solopreneurs. Time and resources are so limited so I need to know these 4 types and focus on the sophisticated and affluents! Right side for sure. Thanks again.
stealth.pilot (2 months ago)
I learned so much about this when selling a lot of privat stuff, where people throw or give it away, I sold EVERYTHING online. There are so many different typ of buyers outside, with time and experience you will learn how to identify a true buyer who values what you are selling. My tips on selling online: 1. Don't ever run after a customer, even if it's your only one, if he/she interested they will buy. 2. Stay away from cheap ones, don't reply to there mails/messages, if he calls after a message, don't answer either. 3. Don't bargain, set your prices, but keep them reasonable and stick with them. 4. Design sells, you will stick out with nice pictures and good written text. 5. If there are many stakeholders, pick the one with good argumentation/handwriting, those people value time and money. 6. If you found the right buyer, close fast, let them pick up the stuff the same day, if you wait untill tomorrow they probaly will find it somewhere else. Just my 2 cents on selling private stuff from home.
Informative D (2 months ago)
Very informative earned a sub
Anoop Mehta (2 months ago)
Hi..if anyone want to know about Export-Import marketing , Export-Import documentation, Exim, Trade Finance, Banking, Foreign exchange, Forex, derivatives, Finance, working capital, buyers credit, cheapest funds, cost control, investments, accounting, mutual funds, share market etc etc whatsup me +91 8146612191 happy to share my experience :-)
thasara dassanayake (2 months ago)
What is that tv show??
Janelle Ntim (2 months ago)
People want to have a service yet want to experience the service in different ways. Customer can see the value in service in different ways. Either the can appreciate the service or they don’t. They can be lazy about educating themselves about the value of service.
Frankie M (2 months ago)
I watched 4 Dan Lok videos today and ended up making my FIRST $128K in 2 days! I’m 22 and I just wanted to pay my college tuition lol thanks a million Dan. Free game!
Haffar Aziz (1 month ago)
Pls whats your busnisse tech me
Danny Sullivan (2 months ago)
From my brief time watching Dan Lok I've noticed that he's not a lecturer, he's a conversationalist.
Ellie Mandy (2 months ago)
I’m binge watching all of your videos so I can learn and then I’m cracking down on starting a business. I’m 21. Wish me luck. I want it badly and I will do work.
alynko18 (2 months ago)
what is the best opening question or words for the customers that just came in the shop? I am new salesperson of a high end brand
nixy lee (2 months ago)
Hello, how is your day going?
Eric Nyotosetiadi (2 months ago)
Spot on u will waste more time selling on the left quadrant
djeondj (2 months ago)
I see these customers all the time working retail. It’s all about presentation. 1. Cheap/difficult - “can I get a discount” -me “no” - Cust. “why not?” - me “these are set prices, not a garage sell” 2. Sophisticated - will buy it, no questions asked. They’ve done the research The two I deal with the most. Lol
Shaira mae Boncajes (2 months ago)
#danlok could you please teach me how to sell perfume without tester 😓😊
najmuddin s (2 months ago)
Just Love you Dan Lok ❤️. I’m 23 yrs an engineering 👨‍🎓 from Bengaluru in India 🇮🇳 having a crazy vision of becoming an entrepreneur. You add so much value 💫in my life . boost Entrepreneurship. ✨ I watch all your videos ▶️. It’s full of knowledge 💯wisdom 📝that’s Rational ,logical & practical. Helps to remove the various myths , mistakes about business 📊📈and you guide me like a torch light towards right direction. 🔦 I’m blessed 🌬to have you Dan sir . ✨Astonishingly, surprisingly For adding so much value 💫in my life I just want to bless⭐️ youuuu from bottom of my heart with lotsss of happiness, 🌹Joy ☘️health😄& wealth. 💸May all your dreams come true . 🌠Thank youuu ✌🏻👍🏻so much for your wonderful videos. Keep up the great work 👍🏻✌🏻.
Gullafrumpton S (2 months ago)
You won't be able to sell anything to me because I already have the knowledge you exhibit and the natural talent of a being a businessman. But thankyou for being someone I can relate to, Dan!
Abdul Raouf (2 months ago)
Difficult customers are cheap . cheap costumers are difficult
gokul ram (2 months ago)
U deserve more subs than the pauls
zxn6869 (2 months ago)
apple customers are Affluent customers anyone agree ?
Social Democrat (2 months ago)
Buisness rule #1. You do make your profit while buying. Those couponing maniacs are more educated on the use of ressources than the most "buisness-gurus" ive ever seen. Ive met once one lady, she paid 7.59 for two shopping carts full of groceries etc. I talked to her i was fascinated. She was a mother of 5. She has a small income source provided by her husbans working. She was more educated on how to calculate and lower your opportunity costs to an absolute minimum. Dont judge because they act on a lower economical levels. I kept contact to her and taught her the basics of money and investment. She is doing great, well on her own level of ressources. And she is still couponing. Why? Because you make your profits and/or your dispensible income while buyinh not while spending.
Hanif Rashid (2 months ago)
Im running a Florist Business in Kuala Lumpur..Most people come with feelings based on their certain occasions or purpose to buy flowers.. I've been into all types of those 4 customers and now I know the way to handle them.. Tq Master!
Indomie Lord (3 months ago)
Thanks for this,this will really help
damarcuswilson1 (3 months ago)
Dope teaching broski
Jeremy CY Chong (3 months ago)
I don't open shop but I always get to hear my mom complaining about the clients...No shit...The difficult client is like EVERYWHERE....
Venkat Ramana Gudipati (3 months ago)
Thank you for great lessons Dan.
mikhalt1 (3 months ago)
completely unrelated; but your hair style in this video is baller :) good look for you; keep up the excellent video; i personally learning so much brother:)
kia dav (3 months ago)
X de plak
Zhambul Duisenbai (3 months ago)
It makes me feel proud,because of your perfect pronunciation!I can understand you without titles
SOVATH W7G CAMBODIA (3 months ago)
I meet a lot of Cheap Customers! So 3 and 4 are the best to sell
INCREDIBLE MIND (3 months ago)
how can i deal with cheap and difficult customers as a civil engineer?????
Roy Zou (3 months ago)
Just tell the types of customers, no solution.
Akash Bhil (3 months ago)
How to identify clients in first meeting?
Rabid Tv (3 months ago)
good advice good man
MrSubscriber77 (3 months ago)
Buy some handwriting lessons
Jim van der Heijden (3 months ago)
Why do some of his gestures remind me of Louis from Suits? 😂
Charlotte Stanton (3 months ago)
Hi, I am a high school student and an intern this summer. I am interested in business and want to learn more about the changing world of sales, and the personal experiences, struggles, and successes of anyone in sales. I am putting together some research on this topic and would greatly appreciate it if some people in the industry would be willing to fill out a short 10 question survey I put together, the link is below. The survey is entirely anonymous. Perhaps if there is a particular question that provokes thought we can discuss it further in the comments section on this post. I think there are some questions that would be good conversation starters to discuss as a community. https://www.surveymonkey.com/r/6KN5576
Johnathan Daniel Mesa (3 months ago)
I work as a service adviser at a dealership and It is insane how relevant all this information is when your Advising and selling to the customers in the service department!
Bisnes Kedai Tayar (3 months ago)
Love it ..thnks my virtual mentor
bugatti bns (3 months ago)
Cheap customers are like...why do you charge so much when don't really do much
HEADBANGRR (3 months ago)
"Sometimes yes I'm cheap, if I'm just buying toilet paper, yes I'm cheap" :-) Great info. Thanks for the upload.
Shiro Yeoh (3 months ago)
I am a hybrid then hahaha.... Cheapo and sophisticated with a mix of affluent 😂 I do my research before buying, even if have the cash for it and felt good still want to get the best bang for buck as much as possible for all product I buying I might be the type salesman hate the most 🤣🤣
sell expensive product attacks rich buyers
A2k aero (3 months ago)
Sir i need to ur conversation in tamil language
Daniel Martin (3 months ago)
My decade long experience summed in 10 minutes, lol. How to sell btw?
Dan Lok (3 months ago)
Daniel, watch this video: https://www.youtube.com/watch?v=E6Csz_hvXzw&list=PLEmTTOfet46PvAsPpWByNgUWZ5dLJd_I4
Keith Waller (3 months ago)
Appraisal contract provided for three hundred bucks, its good to know .
LoverOfPhotography (3 months ago)
I have one more type of client. They come in with the last years sales, they take the equivalent of the best sold of that year and then say: choose what I need to replace these less-sold items with. You make a list and after a few minutes of going over them, they agree completely. Are these "easy" clients?
Romark Mentor (3 months ago)
thank you Dan
KASKAZINIMIX (3 months ago)
my name is David Lyimo and self empoyed in a family company dealing with video production, photo shoot, printing and design my question is how can i attract these sophisticated and affluid customer making them loyal to buy from my company @Dan Lok
Dan Lok (3 months ago)
Watch this video: https://www.youtube.com/watch?v=8rXkIBWay5w&index=13&list=PLEmTTOfet46NufVkPfYhpUJAD1OBoQEEd
Mariam Kiwaka (3 months ago)
Kabadjangan Panaytayon (3 months ago)
I think i'd like to sell to cheap and affluent. They don't think. They are easily persuaded. Sophisticated ones don't just let go of their money. You can't just go to them and tell them they need this. They know what they want and when they need things.
mohammed ramadan (3 months ago)
Wow thanks dan great education
Team Empowered (3 months ago)
I love this video. Awesome!
Official Amine (3 months ago)
I can't beleive this is on youtube for free !!! this is gold ♥♥♥
HitProof (23 hours ago)
+KMY_YUDAH KING it is just capitalism
vera Gbaa (5 days ago)
Official Amine exactly what i though thank God tho..😎😎😎😎
KMY_YUDAH KING (1 month ago)
This man make most of his money charging $2000- $5000 (even seen he try charging 50 stack for a day training) seminar and selling books I bet. We living in a time that even criminal can become lawyers in prision!! Js..
pearl two (1 month ago)
You think???! he just explained customer types and didn't teach you how to sell to them or how to handle them..

Would you like to comment?

Join YouTube for a free account, or sign in if you are already a member.